Old West Cinnamon Rolls

Old West Cinnamon Rolls is a true California original. Betty Clemens created the recipe over 40 years ago at the family home in Shell Beach, CA.
Back then it was all about the bread. Every kid in our neighborhood would come by a few times a week asking; ‘Did your Mom make any more of that ‘Joe’ bread?’ they called it ‘Joe’ bread because Betty had used the photo of her youngest son on the label of her bag of bread mix. The label really said – “Old West HomeBaked Bread Mix” but the caption under Joe’s photo said “Joe says’s it’s the best bread I ever ate.”
‘Joe Bread’ is the name that stuck.
To promote her new bread mix Betty took her portable oven and mixing bowls to the local fair and sold dinner rolls for .25¢ a piece. A few years later at the Arizona State Fair a little girl asked Betty if she could make her something sweet. Betty combined her bread dough and creativity and turned it into the first batch of ‘Fair Famous’ cinnamon rolls.